Projects

Authors: Mansur Khamitov$^\ast$, Koushyar Rajavi$^\ast$, Der-Wei Huang$^\ast$, and Yuly Hong$^\ast$
( $\ast$ denotes equal authorship)
Status: forthcoming at Journal of Consumer Research

Consumer Trust

Authors: Der-Wei Huang, Edward Hirt, and Kathryn Kroeper
Status: Working paper

Confrontation

Consumer Photos & Social Media

Authors: Der-Wei Huang, Shanker Krishnan, and Mansur Khamitov
Status: Work-in-progress

Consumer Photos & Social Media

Authors: Der-Wei Huang and Elanor F. Williams
Status: Working paper

Happy Secrets

As an avid amateur badminton player...

I’m always up for a game, whether it be singles or doubles… Badminton has been one of my favorite sports since I was in college, and it has taught me the spirits of perseverance and believing in oneself and one’s team. For me, it is a sport to bond with friends and relax myself.

As an avid amateur badminton player...

Health Disclosures & Crowdfunding

Authors: Chethana Achar, Der-Wei Huang, Nidhi Agrawal, and Adam Duhachek
Status: Working paper

Health Disclosures & Crowdfunding

I'm an ice skating beginner...

It took me almost 1.5 years being best friends with the wall, before I was able to skate to the middle of the rink. Skating taught me the beauty of embracing the fall, especially whenever I learn new skills…

I'm an ice skating beginner...

Time of Day & Online Reviews

Authors: Der-Wei Huang, Kelley Gullo Wight, Danielle Brick, and Beth Fossen
Status: Work-in-progress

Time of Day & Online Reviews